A luxury real estate marketing partnership showcasing the world’s finest homes and the stories behind them.
Success consists not of getting, but of doing.
— B.C. FORBES
p. 4
p. 5
What is RETSY?
RETSY is a technology-based real estate brokerage comprised of top-tier real estate agents and has achieved more than $1 billion in sales after just 18 months in business. Established in 2020, the firm has achieved incredible success by combining an innovative platform with top luxury agents who are recognized leaders and widely regarded for delivering the highest level of personalized service to home buyers and sellers. RETSY was the first firm selected by Forbes Global Properties to join as an exclusive member, exposing millions of viewers worldwide to the top Arizona luxury properties RETSY agents represent.
Quality > Quantity
$1B+ IN SALES AFTER 18 MONTHS IN BUSINESS
AVERAGE SALES PRICE: $1.6 MILLION
p. 6
p. 7
p. 8
p. 9
Our Tech-Focused Approach to Luxury
RETSY employs a tech-forward approach, enhancing the buying and selling process through innovative technological integrations. One of the standout features is the use of QR technology, which simplifies property exploration. QR codes are placed on all media and signage, directing potential buyers to property-specific landing pages that offer detailed information and high-quality images, providing immediate access to crucial property details but also facilitates a seamless initial viewing experience for clients. Additionally, RETSY utilizes sophisticated audience-targeted advertising tools driven by data analytics. These tools analyze consumer behavior and market trends to ensure that property listings reach the most relevant potential buyers. By optimizing advertising campaigns to target specific demographics likely to be interested in luxury properties, RETSY increases the efficiency of its marketing efforts, resulting in quicker sales and higher client satisfaction. Internally, RETSY has developed proprietary platforms to enhance agent performance and client experience. These platforms include applications for transaction management, client communication, and marketing automation, streamlining processes and improving overall efficiency. By equipping agents with these advanced tools, RETSY ensures they can provide top-tier service and stay ahead of market trends, meeting the evolving needs of luxury homebuyers and sellers.
p. 10
p. 11
The best vision is insight.
— MALCOLM FORBES
p. 12
p. 13
Our Network Of Luxury Agents
As homeowners, investors and local entrepreneurs ourselves, RETSY agents know the current standard of real estate is hampered by services so old-fashioned, so sorely lacking in the spirit of service that a different approach is no longer a novelty but a necessity. RETSY is a brokerage that provides something far superior to any in today’s marketplace. It starts with our agents. RETSY’s listings are promoted internally to our network of experienced luxury agents, each with a vast database of high- net-worth buyers actively searching to purchase luxury homes in Arizona.
p. 14
p. 15
p. 16
p. 17
What is Forbes Global Properties?
Forbes Global Properties ™ is the exclusive worldwide real estate partner of Forbes, one of the world’s most trusted media brands for the last 100 years. Established in 2020, we’re an exclusive consortium of top-tier real estate firms representing many of the world’s finest homes for sale. Membership in our network is reserved for the most distinguished brokerages in select cities and second- home destinations. Forbes Global Properties leverages the audience and worldwide reach of Forbes to engage, inform, and delight buyers and sellers of luxury properties.
p. 18
p. 19
When you cease to dream you cease to live.
— MALCOLM FORBES
p. 20
p. 21
Forbes Global Properties is a robust resource for luxury home buyers and sellers.
What sets us apart ■ Exceptional global brand representing quality, innovation, influence, and success ■ Our connection to Forbes' extraordinary digital ecosystem, which reaches 140 million consumers worldwide ■ Ultra-elite international network of carefully selected real estate firms ■ Primarily owned and run by brokerage firms, with a Forbes ownership stake creating an interest in our success ■ Dynamic and luxurious website ■ Direct access to buyer inquiry, and top agent relationships and dialogue ■ Prominent placement in the forbes.com website navigation ■ Curated articles about properties, agents, and members on forbesglobalproperties.com and forbes.com ■ State-of-the-art tools
p. 22
p. 23
p. 24
p. 25
Membership in Forbes Global Properties is reserved for only the most distinguished firms.
Membership is Exclusive
From Vail to Valencia, Hong Kong to Honolulu, Los Angeles to Lake Tahoe and beyond... Only selected firms representing the most extraordinary homes are invited to join. The network comprises more than 13,100 property experts and 440 locations* across the U.S., Asia, Australia, Canada, Caribbean, Europe, Mexico, Middle East and New Zealand. Members collaborate and transact in an environment guided by the principles of transparency, information, and trust.
“
“
Forbes Global Properties enhances the already amazing marketing tools provided to every RETSY real estate agent, bringing global exposure to our properties. With impeccably crafted luxury marketing and advertising resources, Forbes gives us a competitive edge in our market, allowing us to showcase Arizona’s most extraordinary homes on an influential international stage.”
Forbes is known and respected throughout the world and engages the world’s leaders and change makers. Forbes Global Properties extends our reach beyond the vast network we already have. It gives us the level of global access and exposure that no other brand can provide.”
Andy Nelson Willis Allen Real Estate | San Diego
Chris Morrison RETSY | Arizona
*As of October 2022
p. 26
p. 27
Success is rarely an accident.
—B.C. FORBES
p. 28
p. 29
Magazine Readership 5M
Countries 83
Why Forbes
No other luxury real estate platform has the same global reach or media power as Forbes. Forbes Global Properties capitalizes on an engaged audience of millions of consumers, and presents the world’s finest properties paired with trusted market coverage and insights from recognized industry leaders.
Organic Traffic to Forbes.com 99 %
Languages 28
Digital Ecosystem 140M Social Media Footprint 50M+ Years in Business 100+
Most Trusted Magazine in America #1
ForbesLive Events 80+
Global Editions 49
Sources: Forbes Media Kit, September 2022; Google Analytics, December 2021; MRI Doublebase 2021; GfK MRI Starch YTD 2021 Avg (Jan-Nov)
p. 30
p. 31
A business like an automobile, has to be driven, in order to get results. — B.C. FORBES
p. 32
p. 33
More earned media reach than any brand in the luxury real estate space
Industry share of voice
83% Forbes / Forbes Global Properties
7.2% Berkshire Hathaway / BHHS
4.2% Sotheby's / Sotheby's Int. Real Estate
3% Christie's / Christie's Int. Real Estate
1% Coldwell Banker
0.7% Savills
0.7% Knight Frank
0.2% Engel & Volkers
Forbes Global Properties benefits from an unparalleled brand halo effect and global brand awareness through Forbes
p. 34
p. 35
Around the world, Forbes is synonymous with success
Supporting Forbes’ mission to “celebrate those who made it and champion those who aspire to make it,” our perspective is unique. We introduce discerning buyers, sellers, and real estate aficionados to a curated collection of coveted properties. All properties are presented within the context of timely market data, rich editorial, and expert insights. Our platform is backed by Forbes, one of the world’s most trusted media brands, a brand that luxury home buyers respect.
p. 36
p. 37
p. 38
p. 39
Providing unrivaled access to the world's most discerning homebuyers.
forbesglobalproperties.com retsy.com
Page 1 Page 2-3 Page 4-5 Page 6-7 Page 8-9 Page 10-11 Page 12-13 Page 14-15 Page 16-17 Page 18-19 Page 20-21 Page 22-23 Page 24-25 Page 26-27 Page 28-29 Page 30-31 Page 32-33 Page 34-35 Page 36-37 Page 38-39 Page 40Powered by FlippingBook